A security guards watches over unique and modern treasures wrapped in cloth in an underground warehouse, but soon a modelesque figure appears with a drastic look and claims what in her eyes is the most magnificent of all the masterpieces – the new Mercedes CLS “Shooting Brake”. No, this is not part of a dream, these are the new images and film from Mercedes-Benz’ Fashion Key Visual Spring/Summer 2013.
The out-of-this-world video and images are the work of world-renowned Mario Testino, who shot the 24-year-old catwalk favorite Joan Smalls as she stole the car. For Testino it came natural to create a story to the luxury and desire for the brand-new Mercedes-Benz CLS Shooting Brake, also a Fashion Key Visual for Spring/Summer 2013. But the story wouldn’t be as interesting if it wasn’t for the all-black drastic catsuit woman with an avant-garde Mohawk and cat-eye makeup that infiltrates the secret facility to take the object of her desire with her into the future. With the cool tones of Trentemøller’s “Vamp” playing in the background, the video exploits the mystic sexiness of Smalls as she peels herself out of her veil to steal the top masterpiece in all of the vault.
Smalls, whose long list of designers, photographers and magazines is as long as her legs already has a W Magazine cover and Vogue Italia cover under her belt, who knows how long it will be until she appears on the cover of U.S Vogue. Only last season, the Puerto Rican graced the catwalks of close to 40 shows by elite brands like Chanel and Dior or hip labels like Alexander Wang and Isabel Marant. Peru-born but living in London since his early 20s, Testino has left a strong mark on the fashion world. Helping catapult the careers of famous supermodels such as Giselle Bündchen and Kate Moss, his unique eye for beauty and glamor creates worlds of elgeance, humor, fashion and lifestyle.