Porsche Design Tower, Park Your Work of Art on Wheels in Your Apartment

You have the car of your dreams, but the problem is that you don’t want to park it in the street and you live in a high-rise building. What do you do? Well, imagine driving your luxury vehicle straight into your building where inside you and your car will be lifted via robotic arm into a glass elevator. In the next 45 to 90 seconds you will experience unparalleled views of the city and ocean from comfort of the driver seat as you go up many stories. Sounds like something far-fetched? not for the folks at Porsche design who designed a new tower that allows residents to park their Porsche, or any car of their choosing right next to their high-rise apartment home.

The proposed building, whose plans have already been approved by the city of Sunny Isles Beach, Florida is to sit on a 2.2 acre parcel at 18555 Collins Avenue and will have units ranging from 3,800 to 9,500 square feet. The ultra-luxury 57-story, 132-until tower will have more than 50% of the units with duplex layouts, furthermore, ocean-facing units will include a private pool on the balcony. The $560 million dollar Sunny Isles Beach condo high-rise is a new project spearheaded by Dezer Properties and Porsche Design- a company that is known for breaking the mold in everything from watches to sunglasses and more. Construction of the Porsche Design tower is set to break ground in the 2nd quarter of 2013 with completion staled for three years after. But that hasn’t deterred those interested as the building already has 15 buyers who eagerly paid their deposit to reserve a unit.

The design itself will have three circular platforms at the center which operate as passenger-speed “car elevators” which have sensors that can take you to your designated floor. Your car will then be parked at one of the 284 robotic parking spaces adjacent to your pad and once you are parked, you will be able to see your car from the living room window. “What this is really doing is taking two technologies that have existed for centuries and putting them together,” said Gil Dezer, president of Dezer Properties. “It’s taking the robotic arm and it’s putting it in an elevator.”

“I could not envision a more exceptional project for our brand,” says Dr. Juergen Gessler, CEO of the Porsche Design Group, recently. “The Porsche Design Tower will represent our company commitment to both engineered luxury while delivering technically inspired products, like the state-of-the-art parking system.”

The project would be the first of its kind in Florida, but not so much for New York City, where the lavish 19-story building at 200 Eleventh Avenue already allows residents to drive in, hop on a lift and park their cars on their own floors, inside their own home. 200 Eleventh Avenue thus far has been a success, drawing in this many A-list celebrities such as Nicole Kidman, Kelsey Grammer and Domenico Dolce (of Dolce & Gabbana). If you consider your car to be a work of art that you want to be close to and watch over, even if you live on a high-rise, then the Porsche Design Tower might be the match made in apartment heaven.